2025, a year of new developments at ICER
Throughout 2025, at ICER we have been progressing with a clear objective: to grow by offering our customers an increasingly complete and tailored range of braking solutions. This focus has resulted in new product launches, product improvements, and industry recognition. New Launches Once again, in 2025 ICER maintained its leadership in new product launches, and […]
ICER BRAKES receives the 2025 Aftermarket Sustainability Commitment Award
ICER BRAKES has been recognized with the Commitment to Sustainability in the Aftermarket Award for its ICER GOES GREEN project, during the 5th edition of these awards. The presentation took place at the Aftermarket Christmas Luncheon organized by SERNAUTO, ANCERA, CETRAA, CONEPA, and MOTORTEC at IFEMA Madrid. The event brought together more than 200 professionals […]
ICER at Automechanika Shanghai 2025
We are pleased to announce that ICER BRAKES will be exhibiting at Automechanika Shanghai from November 26-29, 2025. Visit us in Hall 2.1, Stand D57. If you plan to visit the show, please contact us to schedule an appointment. We look forward to seeing you!
ICER at Motortec 2025
ICER will be participating in the MOTORTEC 2025 trade fair, from April 23 to 26, 2025, at IFEMA, Madrid. Visit us in Hall 3, Stand C05. If you plan to visit the fair, please do not hesitate to contact us to schedule an appointment. We look forward to hearing from you!
New additions to our ICER product range
At ICER, we continue to innovate and adapt to your needs. That’s why we’ve expanded and improved our range of brake fluids and cleaning sprays, always ensuring the best quality and performance. New ICER Brake Fluid Options We’ve expanded our brake fluid family with new products and formats. Now you can choose from: This expanded […]
Ideas competition among ICER staff
At ICER, we believe our employees are a fundamental part of our continuous improvement. We value their talent and commitment, and we organize various initiatives among our staff, always seeking ways to innovate and optimize our work. Congratulations to Said, winner of our ideas competition! Thank you for contributing to ICER’s growth.
ICER, leader in new launches in 2024
At ICER, we believe that research and innovation are key to continuous improvement, and throughout 2024 we worked to offer our customers the most comprehensive range of braking solutions. Once again, in 2024 ICER maintained its leadership in new product launches, and was also the first to offer brake pads for new vehicle applications. This […]
Euro 7 Standards
Euro 7 Standards – What are they? Euro standards are emissions regulations established by the European Union to regulate and control pollutant emissions from vehicles. These regulations set the maximum permissible limits for various pollutants emitted by vehicles. In April 2024, the EU approved the new Euro 7 regulations, which update EU emissions standards for […]
ICER at Automechanika Shanghai 2024
We are pleased to announce that ICER BRAKES will be exhibiting at Automechanika Shanghai, alongside BCAR Auto Parts, from December 2nd to 5th, 2024. Visit us in Hall 2.1, Stand D53. If you plan to visit the trade fair, please feel free to contact us to schedule an appointment. We look forward to seeing you!
ICER puts its R&D at the service of distribution
At ICER, the Spanish specialist in braking systems, we lead the launch of new brake pad references for the aftermarket. Every year, we find solutions for dozens of models—many of them bestsellers—before anyone else, thus offering our distributors the opportunity to be, for a time, the only ones in the independent market who can meet […]